E-Commerce Financial Model
Highly versatile and user-friendly Excel model for the preparation of a rolling 3 statement (Income Statement, Balance Sheet, and Cashflow Statement) financial projection for a new or existing e-commerce business selling goods through an online store.
The model also incorporates a discounted cash flow valuation calculation using the projected cash flows. The model follows best practice financial modeling principles and includes instructions, line item explanations, checks, and input validations.
Fully-editable financial model template for Excel or Google Sheets with prebuilt three statements - consolidated income statement, balance sheet, and statement of cash flows - and key charts, dashboard, metrics, and funding forecasts.
Various model sheets are linked, where appropriate, to the change of one variable throughout the model.



